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    Sunday, July 20, 2008  
 
 
 
 

WARED Finance and Leasing Company

 

WARED Finance and Leasing Company may be a new spinoff of Investment Dar Company, but it is also a successor to the Investment Dar story as it sets its sights on the retail business that gave Investment Dar its start in the very beginning of the business. WARED can profit from its parent's success with a huge client base of around 90,000 Investment Dar customers.

 

WARED Finance and Leasing was established in 2005 from Investment Dar's retail sales section with capital of 15 million. Its business includes financing of retail products, real estate and heavy equipment, as well as operational leasing and educational and marriage loans. Its complete setup for back office and collection gives it a distinct edge over its competitors.

 

Ready to Run

In the medium term, WARED plans to consolidate the retail market with an eye on innovating new products and increasing their offer. Its goal is to maintain a stable income with steady growth and to spread out its risk. In the long term, the company envisions establishing a regional presence through subsidiaries in the retail market and reselling the products of larger banks and financial institutions using WARED outlets.